Bookboost CRM & hotel marketing

Personalise your marketing with a CRM built for hospitality

Create more converting campaigns, improve your guest communication and deliver personalised guest journeys that make guests happier than ever.

Unlock the full potential of marketing in hospitality

Hotel marketing isn’t just about being visible, it’s about building real connections.
With Bookboost’s Multi-channel CRM, you can communicate better with guests and understand your guest data with less effort. Discover how smarter marketing can turn every interaction into a loyal relationship, and take your guest experience to the next level.

01
Understand your guests

Create tailored messages without spending hours

You get the right insights from the data and build messages that resonate with guests in less time.

02
Automate your marketing

Forget about sending all your campaigns manually

Create workflows, set triggers and schedule messages. Once set up, your communications will flow on its own, no matter the time or the day, helping your team focus on what's important.

03
Increase Direct Bookings and Loyalty

Turn OTA bookers into loyal customers

With the right communication and segmentation, you will deliver the right message to turn OTA bookers into returning guests.

04
Increase Conversion with SMS and WhatsApp

Say goodbye to lower conversion campaigns

If you only use email marketing, your brand is losing opportunities to increase revenue. Instead, send hotel marketing campaigns via SMS, WhatsApp and email, increasing your conversion up to 8x more than with an email-only CRM.

Create the best Guest Journeys

Legacy CRMs are complicated and don’t offer many options for personalisation. We know it and we wanted it to make it different.

With Bookboost CRM, you can build an unlimited number of guest journeys just in the way you want it.

If you want to send four messages before check-in, you can do it. No messages before check-in? You can also do that.

Our CRM is easy to use and understand, with a visual guest journey builder that gives you total control over what is sent and scheduled and on which channel.

Marketing automation

Manual tasks are the daily struggle of hotel teams. And it drains their energy.

Answering messages, manually sending booking confirmations, instructions on how to get to the airport, invoices, and more...

Bookboost helps you to get rid of all those manual tasks by turning them into automated workflows.

You can set up triggers to automate the sending of booking confirmations, newsletter subscriptions, instructions to the hotel, and all you need.

Your journeys will run without your constant intervention and supervision. What a life-saving feature, uh?

Smart email marketing

Although many travellers prefer instant messaging, email marketing for hotels is still quite relevant.

With Bookboost, you can easily create relevant emails that reflect your brand, connect with guests and drive revenue.

More personalisation in less time

Adding the right details for every guest doesn't need to take hours.

With our templates and personalisation tokens, your emails, SMS and WhatsApp will be ready to be sent in minutes.

No more struggling to find the right information or worrying about sending the wrong details to a guest.

We made segmentation easy

As you already know, the “one message fits all” approach is long dead.

Guests expect tailored content and messages that fit their needs and deliver value.

The only way to do this is by using your guest data and segmenting your guests.

Bookboost hospitality CRM helps you to easily create audiences based on your guests' preferences, demographics, past purchases, and more.

For example, you can identify the following audiences:
High-spenders, family guests, first-timers, returning guests, and more.

Why Bookboost Multi-Channel CRM is the right choice for your hotel marketing

Clearer guest journeys

Guests receive the right message at the right time

More conversions

Get 9x more conversions than an email-only CRM, with SMS, WhatsApp and email.

More efficiency

Craft guest journeys effortlessly with drag-and-drop simplicity, especially valuable for multi-property hotels.

Time savings

Automate manual tasks, freeing up valuable time for your team.

Guest loyalty

Forge stronger relationships through personalisation, leading to higher return rates.

Effortless experience

Lead the guest journey, offering information before it's even asked for.

FAQs

Learn more about Bookboost CRM and its advantages.

What are the main features of Bookboost Multi-channel CRM?

∙Multi-Channel Communication: Reach guests where they are – across various channels.
∙Two-Way Communication: Foster meaningful interactions with seamless two-way engagement.
∙Personalisation Tokens: Craft messages that resonate on a personal level.
∙Audience Creation: Identify and segment your guests based on the criteria you need.
∙Visual Guest Journey: Map out the entire guest journey for a holistic perspective.
∙Effortless Messaging: Build messages with ease and save templates for consistency.
∙Automation Triggers: Save time and effort in your marketing operations.
∙Central Guest Profiles: Access comprehensive guest profiles for tailored interactions.
∙Insightful Database: Leverage valuable insights from your guest data.
∙Efficient Workflows: Manage properties effortlessly, even with limited time.

Does the Multi-Channel CRM require a PMS integration?

Yes, our Multi-Channel CRM is designed to integrate seamlessly with more than +80 PMS in the market. However, it can also work on a report-based function if your PMS can export reservation data.

How does a Multi-Channel CRM benefit my hotel?

Multi-Channel CRM enhances guest satisfaction through data-driven insights, personalized communication, and streamlined processes. It leads to higher conversions, increased efficiency, improved customer retention, and ultimately, elevated guest experiences.

Will this CRM help increase conversions and revenue?

Absolutely. The multi-channel approach has been shown to increase conversions by up to 8x, thanks to targeted communications, automation triggers, a deeper understanding of guest preferences and the use of Whatsapp, SMS and other channels.

How does the Multi-Channel CRM facilitate advanced targeting and segmentation?

The Multi-Channel CRM empowers you to tailor your communications with laser precision. You can segment your guest database based on various criteria such as booking history, preferences, demographics, and more. This enables you to create highly targeted campaigns that resonate deeply with each segment, resulting in increased engagement and conversions.

Can this solution handle multiple properties efficiently?

Yes, our system features effective workflows to manage multiple properties effortlessly and save time. You can customise the guest journeys for each property, duplicate templates and reuse campaigns across properties. This is particularly useful for large hotel chains or those managing several properties simultaneously.

Still have questions?

Contact our team for further assistance.

"Bookboost is ideal for anyone striving to exceed with guest communication and looking to enhance the customer journey"

Laura Neuberger

Head of Marketing, STAYERY

Let’s deliver an amazing experience

Are you ready to increase your revenue and build lasting guest relationships? Take the first step today.