Resources and insights
The latest industry news, helpful guides, and best practices articles.
Podcast: Creating a better CX Community
Starting a community doesn’t need to be complicated, but how do you get started?
5 ways to increase revenue with a hospitality CRM
Unleash the potential of a hospitality CRM to skyrocket your revenue! Dive into the five ways you can use this tool to impact your accommodation business.
How can new booking behaviours benefit or harm hotels?
New booking behaviours are coming to the surface. Hoteliers must recognise which ones are the ones that affect accommodation businesses the most and help their teams to adapt and make the most out of those trends.
9 tips to structure your pre-arrival communication
Pre-arrival communication is crucial for hotels as it sets the tone for guests' entire stay. Review these tips to add the most value to those messages!
How to enhance the guest experience in times of low budgets and staff shortages?
The hospitality industry is changing rapidly, and hoteliers must adapt to meet high demands with limited resources. Discover how to use your guest data to get excellent results.
3 communication trends that shape hoteliers’ strategies
How to communicate with guests in 2023? That is the million-dollar question for hoteliers.
9 audiences you can create for better hotel marketing campaigns
If you are looking to increase revenue, communicating in a personal way is key. Here are 9 ideas of different audiences you can build with your guest data.
4 ways to increase revenue by building guest relationships
If you are looking to increase your revenue, building relationships is the first thing to pay attention to. Here are 4 ways to do it!
Customer effort: 4 reasons why it is crucial for guest satisfaction
A high customer effort means lower guest satisfaction and loyalty. Learn how to recognize if you have a high customer effort and how to fix it.
Guide: The real way to recover direct bookings and outcompete others long-term
These powerful strategies will help you not only to recover direct bookings but also stay competitive in the long run.
6 hotel mistakes that destroy your guest experience
If you are making these 6 mistakes, you are on your way to destroying your guest experience. Let's change that!
What you should know to design the guest experience of the future
The goal of any hotelier is to provide a seamless guest experience. To make guests feel comfortable, happy, and looking forward to going back to that hotel. To achieve that, hoteliers need to know what guests want and expect.
How to personalise the guest journey for the 2023 guests
Guest expectations are ever-changing. What worked a few years ago, doesn't anymore.
Why is a chatbot not enough for your hotel anymore?
Chatbots are great to save time and have quicker answers. But are they enough to create a great guest experience and grow revenue?
How can artificial intelligence increase guest loyalty?
Listen to Daan's advice in The Innovative Hotelier podcast.
The ugly truth: Automation in a hotel doesn't mean losing the personal touch
Will automation in a hotel boost your numbers or push your guests away?
Guest Journey Checklist - Everything a hotelier needs to make guests happy
Download this checklist and discover how to create a guest journey that will make your guests happy.
3 Strategic Decisions You Can Make to Overcome the Hospitality Staff Shortages
Along with the travelling restrictions, one of the changes that the pandemic brought to the hospitality industry had to do with staff shortages.
Why are Your Guests Not Coming Back? 5 Hidden Reasons Why You’re not Escalating
The guests check in, check out, and you never hear from them again. Does it sound familiar?
Why is an Omnichannel Platform Key to Improving the Guest Experience?
Its biggest benefit is the ability to create a better customer experience, which at the same time leads to higher guest satisfaction and a revenue increase for your hotel.
3 Keys to Knowing What Defines the Next Generation CRM for the Hospitality Industry
A next-gen CRM is all about empowering your guest communication.
Automation in Hospitality: How Much of it Do You Really Need?
Automation and AI are hot topics in many industries right now and hospitality is no exception.
Guest Experience: Guide to Create Valuable and Long-lasting Relationships
Most hoteliers, regardless of the size of their business, agree on this: creating a memorable guest experience is key.
Webinar: Boost Revenue through a Better Pre-Arrival Guest Engagement Plan
Webinar and expert panel discussion representing 4 Leading Hotel Software Companies.
Bringing the Hotel Industry into the Future!
When faced with a challenge one can either choose to throw in the towel or to see the challenge as an opportunity for growth and positive change. We choose the latter.
Guest Messaging for Hotels – 14 Dos and Don’ts You Need to Know About
Direct guest messaging has been on the rise in hotels for some time now. And it’s not hard to see why.