Next webinar -> April 25th
Stop getting ignored: How can hotels do hotel marketing effectively in 2024?
Our blog

Resources and insights

The latest industry news, helpful guides, and best practices articles.
View all
Guest Journey

7 steps to creating a guest journey for the first time

In an industry as competitive as hospitality, creating a seamless guest journey is essential for hotels. Here is a step-by-step recap on how to do it.
Johanna Bernuy
Jun 6, 2023
4 min
Guides & more

Guide: How hotels can use guest data to increase revenue?

A hotel's best asset to generate revenue is guest data. In this guide you will discover how to use it to grow your numbers, guest loyalty and satisfaction.
Johanna Bernuy
May 28, 2023
10 min read
Guest Experience

5 Digital Tactics to Improve Guest Satisfaction

Guest satisfaction is critical to getting good reviews and returning guests. And technology can be your ally to help it rise. Don't miss out on these 5 tactics.
Anna Randow
May 26, 2023
8 min
Hotel Marketing

6 ways to increase revenue with a hospitality CRM

A CRM is key for your property, not only to help your staff but to generate more revenue. Let's look into 6 ways you can use it to increase profit.
Anna Randow
May 23, 2023
8 min
Webinars & Live sessions

How can new booking behaviours benefit or harm hotels?

New booking behaviours are coming to the surface. Hoteliers must recognise which ones are the ones that affect accommodation businesses the most and help their teams to adapt and make the most out of those trends.
Johanna Bernuy
May 17, 2023
13 min
Hotel Marketing

9 tips to structure your pre-arrival communication

Pre-arrival communication is crucial for hotels as it sets the tone for guests' entire stay. Review these tips to add the most value to those messages!
Daan de Bruijn
May 10, 2023
7 min
Webinars & Live sessions

How to enhance the guest experience in times of low budgets and staff shortages?

The hospitality industry is changing rapidly, and hoteliers must adapt to meet high demands with limited resources. Discover how to use your guest data to get excellent results.
Johanna Bernuy
Apr 27, 2023
4 min
Hotel Marketing

5 trends to be aware of for your hotel’s strategy

How does Taylor Swift affect the industry? This and other 4 trends you can leverage to increase revenue.
Johanna Bernuy
Apr 18, 2023
5 min read
Hotel Marketing

9 audiences you can create for better hotel marketing campaigns

If you are looking to increase revenue, communicating in a personal way is key. Here are 9 ideas of different audiences you can build with your guest data.
Johanna Bernuy
Apr 12, 2023
8 min read
Webinars & Live sessions

What is new in guest experience & operations for 2023?

Discover everything regarding new trends in guest experience and operations!
Johanna Bernuy
Mar 30, 2023
15 min
Guest Experience

4 ways to increase revenue by building guest relationships

If you are looking to increase your revenue, building relationships is the first thing to pay attention to. Here are 4 ways to do it!
Johanna Bernuy
Mar 27, 2023
7 min read
Guides & more

Guide: The real way to recover direct bookings and outcompete others long-term

These powerful strategies will help you not only to recover direct bookings but also stay competitive in the long run.
Daan de Bruijn
Feb 10, 2023
5 min read
Guest Experience

6 hotel mistakes that destroy your guest experience

If you are making these 6 mistakes, you are on your way to destroying your guest experience. Let's change that!
Johanna Bernuy
Feb 1, 2023
5 min read
Guest Experience

What you should know to design the guest experience of the future

The goal of any hotelier is to provide a seamless guest experience. To make guests feel comfortable, happy, and looking forward to going back to that hotel. To achieve that, hoteliers need to know what guests want and expect.
Johanna Bernuy
Jan 20, 2023
8 min to read
Operations

Why is a chatbot not enough for your hotel anymore?

Chatbots are great to save time and have quicker answers. But are they enough to create a great guest experience and grow revenue?
Johanna Bernuy
Jan 5, 2023
3 min read
News

How can artificial intelligence increase guest loyalty?

Listen to Daan's advice in The Innovative Hotelier podcast.
Johanna Bernuy
Dec 9, 2022
1 min read
Operations

The ugly truth: Automation in a hotel doesn't mean losing the personal touch

Will automation in a hotel boost your numbers or push your guests away?
Daan de Bruijn
Dec 1, 2022
3 min read
Guides & more

Guest Journey Checklist - Everything a hotelier needs to make guests happy

Download this checklist and discover how to create a guest journey that will make your guests happy.
Johanna Bernuy
Nov 28, 2022
1 min read
Operations

3 Strategic Decisions You Can Make to Overcome the Hospitality Staff Shortages

Along with the travelling restrictions, one of the changes that the pandemic brought to the hospitality industry had to do with staff shortages.
Daan de Bruijn
Oct 31, 2022
5 min read
Guest Experience

Why are Your Guests Not Coming Back? 5 Hidden Reasons Why You’re not Escalating

The guests check in, check out, and you never hear from them again. Does it sound familiar?
Johanna Bernuy
Oct 17, 2022
7 min read
Guest Experience

Why is an Omnichannel Platform Key to Improving the Guest Experience?

Its biggest benefit is the ability to create a better customer experience, which at the same time leads to higher guest satisfaction and a revenue increase for your hotel.
Johanna Bernuy
Sep 21, 2022
6 min read
Hotel Marketing

3 Keys to Knowing What Defines the Next Generation CRM for the Hospitality Industry

A next-gen CRM is all about empowering your guest communication.
Johanna Bernuy
Sep 7, 2022
5 min read
Operations

Automation in Hospitality: How Much of it Do You Really Need?

Automation and AI are hot topics in many industries right now and hospitality is no exception.
Daan de Bruijn
Jun 16, 2022
5 min read
Guest Experience

Guest Experience: Guide to Create Valuable and Long-lasting Relationships

Most hoteliers, regardless of the size of their business, agree on this: creating a memorable guest experience is key.
Daan de Bruijn
May 30, 2022
8 min read
Webinars & Live sessions

Webinar: Boost Revenue through a Better Pre-Arrival Guest Engagement Plan

Webinar and expert panel discussion representing 4 Leading Hotel Software Companies.
Daan de Bruijn
Mar 24, 2021
1h Webinar

Stay Updated with Our Newsletter

Subscribe today to receive resources, invitations and more.