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The latest industry news, helpful guides, and best practices articles.
Design
Podcast: Creating a better CX Community
Starting a community doesn’t need to be complicated, but how do you get started?
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Guest Journey
7 steps to creating a guest journey for the first time
In an industry as competitive as hospitality, creating a seamless guest journey is essential for hotels. Here is a step-by-step recap on how to do it.
Guides & more
Guide: How hotels can use guest data to increase revenue?
A hotel's best asset to generate revenue is guest data. In this guide you will discover how to use it to grow your numbers, guest loyalty and satisfaction.
Guest Experience
5 Digital Tactics to Improve Guest Satisfaction
Guest satisfaction is critical to getting good reviews and returning guests. And technology can be your ally to help it rise. Don't miss out on these 5 tactics.
Hotel Marketing
6 ways to increase revenue with a hospitality CRM
A CRM is key for your property, not only to help your staff but to generate more revenue. Let's look into 6 ways you can use it to increase profit.
Webinars & Live sessions
How can new booking behaviours benefit or harm hotels?
New booking behaviours are coming to the surface. Hoteliers must recognise which ones are the ones that affect accommodation businesses the most and help their teams to adapt and make the most out of those trends.
Hotel Marketing
9 tips to structure your pre-arrival communication
Pre-arrival communication is crucial for hotels as it sets the tone for guests' entire stay. Review these tips to add the most value to those messages!
Webinars & Live sessions
How to enhance the guest experience in times of low budgets and staff shortages?
The hospitality industry is changing rapidly, and hoteliers must adapt to meet high demands with limited resources. Discover how to use your guest data to get excellent results.
Hotel Marketing
5 trends to be aware of for your hotel’s strategy
How does Taylor Swift affect the industry? This and other 4 trends you can leverage to increase revenue.
Hotel Marketing
9 audiences you can create for better hotel marketing campaigns
If you are looking to increase revenue, communicating in a personal way is key. Here are 9 ideas of different audiences you can build with your guest data.
Webinars & Live sessions
What is new in guest experience & operations for 2023?
Discover everything regarding new trends in guest experience and operations!
Guest Experience
4 ways to increase revenue by building guest relationships
If you are looking to increase your revenue, building relationships is the first thing to pay attention to. Here are 4 ways to do it!
Guides & more
Guide: The real way to recover direct bookings and outcompete others long-term
These powerful strategies will help you not only to recover direct bookings but also stay competitive in the long run.
Guest Experience
6 hotel mistakes that destroy your guest experience
If you are making these 6 mistakes, you are on your way to destroying your guest experience. Let's change that!
Guest Experience
What you should know to design the guest experience of the future
The goal of any hotelier is to provide a seamless guest experience. To make guests feel comfortable, happy, and looking forward to going back to that hotel. To achieve that, hoteliers need to know what guests want and expect.
Operations
Why is a chatbot not enough for your hotel anymore?
Chatbots are great to save time and have quicker answers. But are they enough to create a great guest experience and grow revenue?
News
How can artificial intelligence increase guest loyalty?
Listen to Daan's advice in The Innovative Hotelier podcast.
Operations
The ugly truth: Automation in a hotel doesn't mean losing the personal touch
Will automation in a hotel boost your numbers or push your guests away?
Guides & more
Guest Journey Checklist - Everything a hotelier needs to make guests happy
Download this checklist and discover how to create a guest journey that will make your guests happy.
Operations
3 Strategic Decisions You Can Make to Overcome the Hospitality Staff Shortages
Along with the travelling restrictions, one of the changes that the pandemic brought to the hospitality industry had to do with staff shortages.
Guest Experience
Why are Your Guests Not Coming Back? 5 Hidden Reasons Why You’re not Escalating
The guests check in, check out, and you never hear from them again. Does it sound familiar?
Guest Experience
Why is an Omnichannel Platform Key to Improving the Guest Experience?
Its biggest benefit is the ability to create a better customer experience, which at the same time leads to higher guest satisfaction and a revenue increase for your hotel.
Hotel Marketing
3 Keys to Knowing What Defines the Next Generation CRM for the Hospitality Industry
A next-gen CRM is all about empowering your guest communication.
Operations
Automation in Hospitality: How Much of it Do You Really Need?
Automation and AI are hot topics in many industries right now and hospitality is no exception.
Guest Experience
Guest Experience: Guide to Create Valuable and Long-lasting Relationships
Most hoteliers, regardless of the size of their business, agree on this: creating a memorable guest experience is key.
Webinars & Live sessions
Webinar: Boost Revenue through a Better Pre-Arrival Guest Engagement Plan
Webinar and expert panel discussion representing 4 Leading Hotel Software Companies.
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